Job Openings in Sacramento County and Beyond
Digital Marketing Specialist (Engineering Technology Solutions)
Responsibilities: Execute all digital marketing, including SEO/SEM, marketing database, email and advertising campaigns. Add-on, build and managesocial media presence. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). Identify trends and insights, and optimize spend and performance based on the insights. Brainstorm new and creative growth strategies. Collaborate with internal divisions to optimize user experience. Utilize stronganalytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Collaborate with agencies and other vendor partners. Evaluate emerging technologies. Provide thought leadership andperspective for adoption where appropriate.
Pay: $60, 000